PW 2024 Media Kit
We Wrote the Book on Publishing
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Publishers Weekly Magazine
The publication that pioneered an industry, Publishers Weekly magazine remains the cornerstone of the company, continuing to serve every segment across the vast and varied publishing industry.
- 9,000 Reviews Annually
- Breaking News Across the Retail, Technology, Library, & Bookseller Sectors
- In Focus Features on Critical Social Justice Issues
- Prized Preview Issues
- Bestsellers Lists
- Exclusive Author Interviews
print and digital readers
A simple yet highly effective, turnkey program, Sponsored E-Blasts integrates your content with the PW brand to harness the power of our vast readership, extensive coverage and standing in the industry. Targeted approach + direct access = instant success.
Average Open Rate 46% Unique Opens 31% CTR 2.5%
15+ targeted lists. Countless customizable options.
Grab a Galley
PW‘s virtual galley giveaway blows the conference doors wide open. With 24-hour online access, go beyond the trade show floor to reach the entirety of the PW audience – anytime anywhere.
Open to all categories.
2023 Contest Numbers
- Contests Ran 5
- Titles Offered 600
- Librarians/Booksellers Reached 9K+
- Galleys requested 200K+
PW Custom Content Program
Align your brand with PW’s editorial voice for a custom marketing campaign that authenticates your message and engages readers unlike any display ad.
With print and digital components and an array of options, you can go as wide or as targeted as needed. Choose from Native Articles, published in the print magazine as well as online, or from three custom newsletters, each with a distinct focus:
- PW Close-Up features deep dives on titles, technologies, and products
- PW Presents introduces publishers’ seasonal lists to our avid audience of librarians and booksellers
- PW Beyond the Book goes deep to present an intimate portrait of the author behind a title or series, giving a detailed, holistic view of their work or body of work.
PW Custom Articles
Our original custom offering, Native Articles, gives your title, author, new imprint, seasonal list, or company profile the look and feel of a PW magazine feature. Articles appear both in print and online so you can reach readers where they are.
68K print/digital readers | 1MM monthly web visitors.
PW Custom Newsletters
PW‘s custom newsletters offer virtually limitless options for promotion, expanding your possibilities along with your reach. Whether you’re launching a new imprint, showcasing a breakout author, promoting a new product, previewing a trade show, announcing your forthcoming list, or highlighting your country’s literary muscle, deliver a message with serious impact.
When one of your titles, technologies, or products deserves a little more attention, go Close-Up.
Don’t let your lists to get overlooked. Announce them to the world with PW Presents.
Dedicated, full-length e-blast reaches 87K subscribers.
Multiple channels mean maximum results. PW’s fully integrated ad campaigns offer turnkey solutions to meet each client’s unique needs. Select the channels that best target your audience to create a customized package for an unbeatable campaign.
Work the Network.
With a combined following of 1.15M fans, our social media network holds sway.
The Authority on the Book Business.
Publishers Weekly is the only publication to cover the entire industry. From breaking news and reviews to market trends and announcements, PW reports on nearly every category and genre and spans every age group.
Dominate the Competition.
When you’re excited about a forthcoming book or product, you want it to take over the world. This is a good start.
The Right Audience. Reached.
With 9 targeted lists, PW allows you to zero in on the precise audience you’re aiming to reach. Focused. Efficient. Effective.
Go Direct. Get results.
The world (and internet) can be a crowded place. Cut through the noise with PW’s e-blasts, and take your message directly to tens of thousands of readers.
Your Message. Our Brand. Perfect Combination.
Up your game – and your engagement. Sponsored Posts blend seamlessly into PW’s editorial content, delivering more engagement time after time than typical display ads.
Get More When You Give.
Giveaways are a good time. And not just for fans. They’re the perfect opportunity to promote titles, get readers excited, and create buzz. Even better, it’s an opportunity to capture leads and convert fans into lifelong consumers.
Your Message. Our Commanding Voice.
With the look and feel of a feature, native ads draw readers in, engaging them in a fuller, deeper story. When you have a story to tell, do it with the authority of PW.
When We Speak, Readers Listen.
Broadcast your book on the fastest growing media platform. And be heard.
The World Within Reach.
Scale up with PW’s Show Dailies and expand your reach into the global markets. The world’s a big place. Make sure you stand out.