PW 2024 Media Kit

 

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Publishing

We Wrote the Book on Publishing

11,000,000

annual unique visitors

30,000,000

annual web page views

84,000,000

annual web ad impressions

16,000,000

annual email opens

1,500,000

social followers

1,000,000

print copies

Our Audiences

/ Print

The Authority on the Book Business

/ Web

PW Never Sleeps

/ Social

Work the Network

Publishers Weekly Magazine

The publication that pioneered an industry, Publishers Weekly magazine remains the cornerstone of the company, continuing to serve every segment across the vast and varied publishing industry.

  • 9,000 Reviews Annually
  • Breaking News Across the Retail, Technology, Library, & Bookseller Sectors
  • In Focus Features on Critical Social Justice Issues
  • Prized Preview Issues
  • Bestsellers Lists
  • Features
  • Exclusive Author Interviews
Prev/Next
64,000

print and digital readers

51

issues

15

special supplements

The most important news stories of the day.
42K subscribers

A weekly wrap-up of the week’s top stories for consumer and trade audiences, complete with staff picks and an on-sale calendar with PW Reviews.
73K subscribers

News coverage dedicated to children’s and YA publishing.
31K subscribers

Weekly newsletter packed with bestsellers lists, top 10 PW picks, and forthcoming reviews.
27K subscribers

Providing a wealth of resources in both trade and educational publishing for educators and librarians.

24K Subscribers

The latest news, culture, events and trends in the comics and graphic novel fandom.
43K subscribers

Coverage of the vast category of religion and spirituality publishing.
9K subscribers

Coverage of international rights deals, news and more.
20K subscribers

News coverage and educational tips sent to the self-publishing community.
26K subscribers

Highlights of the week’s publishing news.
25K subscribers

Leading Targeted E-Newsletters

Sponsored E-Blasts

A simple yet highly effective, turnkey program, Sponsored E-Blasts integrates your content with the PW brand to harness the power of our vast readership, extensive coverage and standing in the industry. Targeted approach + direct access = instant success.

Average Open Rate 46%  Unique Opens 31%  CTR 2.5%
15+ targeted lists. Countless customizable options.

Grab a Galley

PW‘s virtual galley giveaway blows the conference doors wide open. With 24-hour online access, go beyond the trade show floor to reach the entirety of the PW audience – anytime anywhere.

Open to all categories.

2023 Contest Numbers

  • Contests Ran  5
  • Titles Offered  600
  • Librarians/Booksellers Reached  9K+
  • Galleys requested  200K+

PW Custom Content Program

Align your brand with PW’s editorial voice for a custom marketing campaign that authenticates your message and engages readers unlike any display ad.

With print and digital components and an array of options, you can go as wide or as targeted as needed. Choose from Native Articles, published in the print magazine as well as online, or from three custom newsletters, each with a distinct focus:

  • PW Close-Up features deep dives on titles, technologies, and products
  • PW Presents introduces publishers’ seasonal lists to our avid audience of librarians and booksellers
  • PW Beyond the Book goes deep to present an intimate portrait of the author behind a title or series, giving a detailed, holistic view of their work or body of work.

PW Custom Articles

Our original custom offering, Native Articles, gives your title, author, new imprint, seasonal list, or company profile the look and feel of a PW magazine feature. Articles appear both in print and online so you can reach readers where they are.

68K print/digital readers  | 1MM monthly web visitors.

PW Custom Newsletters

PW‘s custom newsletters offer virtually limitless options for promotion, expanding your possibilities along with your reach. Whether you’re launching a new imprint, showcasing a breakout author, promoting a new product, previewing a trade show, announcing your forthcoming list, or highlighting your country’s literary muscle, deliver a message with serious impact.

When one of your titles, technologies, or products deserves a little more attention, go Close-Up.

Don’t let your lists to get overlooked. Announce them to the world with PW Presents.

Dedicated, full-length e-blast reaches 87K subscribers.

Publishers Weekly

Multiple channels mean maximum results. PW’s fully integrated ad campaigns offer turnkey solutions to meet each client’s unique needs. Select the channels that best target your audience to create a customized package for an unbeatable campaign.

Social

Work the Network.

With a combined following of 1.15M fans, our social media network holds sway.

Print

The Authority on the Book Business.

Publishers Weekly is the only publication to cover the entire industry. From breaking news and reviews to market trends and announcements, PW reports on nearly every category and genre and spans every age group.

Web Takeover

Dominate the Competition.

When you’re excited about a forthcoming book or product, you want it to take over the world. This is a good start.

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Newsletters

The Right Audience. Reached.

With 9 targeted lists, PW allows you to zero in on the precise audience you’re aiming to reach. Focused. Efficient. Effective.

E-Blasts

Go Direct. Get results.

The world (and internet) can be a crowded place. Cut through the noise with PW’s e-blasts, and take your message directly to tens of thousands of readers.

Sponsored Posts

Your Message. Our Brand. Perfect Combination.

Up your game – and your engagement. Sponsored Posts blend seamlessly into PW’s editorial content, delivering more engagement time after time than typical display ads.

Giveaway Program

Get More When You Give.

Giveaways are a good time. And not just for fans. They’re the perfect opportunity to promote titles, get readers excited, and create buzz. Even better, it’s an opportunity to capture leads and convert fans into lifelong consumers.

Native Advertising

Your Message. Our Commanding Voice.

With the look and feel of a feature, native ads draw readers in, engaging them in a fuller, deeper story. When you have a story to tell, do it with the authority of PW.

Podcasts

When We Speak, Readers Listen.

Broadcast your book on the fastest growing media platform. And be heard.

Show Dailies

The World Within Reach.

Scale up with PW’s Show Dailies and expand your reach into the global markets. The world’s a big place. Make sure you stand out.

  • All2

Get in. Stand Out.

    Media Planner 2022|